Storey Pascal
I'm Storey, Co-Founder & CEO of The Shop Archive, a platform dedicated to aiding in the discovery of consumer brands and retailers.
Curious, ambitious, and passionate about cultural innovation, I thrive on the pulse of emerging trends and societal shifts.
With a knack for building strong relationships with brands and client communities, I'm driven to uncover insights that shape impactful growth strategies. Always at the forefront of change, I embrace the challenge of shaping what comes next in the ever-evolving landscape of consumerism, technology, and culture.
Previously at SuperOrdinary, goop, UNUM, PlayStudios.
TSA
the (shop) archive is an online shopping encyclopedia and curation platform that centralizes the shopping experience with the creation of the largest interactive database of brands & retailers.
Consumers are faced with 3 key frustrations when it comes to online shopping & discovery: It’s overwhelming. Fragmented. Untrustworthy.
In other words, the internet is a haute mess and the process of discovering (and remembering) unique brands that people actually want has become exhausting, impersonal and ineffective.
Our goal? To archive [i.e. save, organize, and display] as many major and independent designers, brands, and boutiques as possible. Think of us like the Spotify for Shopping… Discover new brands, curate archives of your favorite finds, and see what your friends are saving themselves, all in one place.
We are launching with an index of thousands of brands, finally providing a cohesive place on the web for the shopping universe. A platform that will only continue to grow and expand with the participation of our community.
Coming Soon.